Just like any marketing strategy, there’s no cookie-cutter way to plan your web push notifications. Each eCommerce business sends campaigns based on the kind of promotions, products, and preferences they…
Latest Posts
Free Shopify Course: Grow Your Business Using Web Push Notifications
The Shopify ecosystem is one of the most supportive communities. From experts to app developers to merchants, the community is all about helping each other learn and grow, adding value…
PushOwl Segmentation Builder (now in Closed Beta!)
We at PushOwl recently launched the Segmentation Builder feature on our dashboard. This Segmentation Builder will help merchants to create smaller subscriber lists based on their specific criteria like behaviour,…
Walkthrough of the New PushOwl Dashboard
We are excited to launch and reveal a project that’s been brewing for months! A lot of merchants have been asking us when our newly designed dashboard will be launched…
Guide to Writing Copy for Custom Prompt
The Custom Prompt (previously known as 2-Step Opt-In) is a way for store visitors to subscribe to your web push notifications. With this opt-in, you can set context about your…
Guide to Web Push Notification Opt-Ins
If you use web push notifications as a marketing channel for your Shopify store, you’ll have a lot on your plate— from running campaigns to monitoring your abandoned cart recovery…
Guide to Running Winback Campaigns With Web Push Notifications
Your list of web push subscribers are a mixed bunch. You’ll have loyal repeat customers, shoppers who last bought from you months ago, and subscribers who’ve never shopped from your…
Browsers are Changing Web Push Opt-In Process and Here’s What You Need To Do About It
Let’s make one thing clear: All changes that browsers are introducing these days do not affect you sending or your subscribers receiving push notifications (what you actually get sales from)….
The Power of Push Marketing – The Shopify Dropify Podcast
I was recently on The Cut’s Shopify podcast— The Shopify Dropify podcast to talk about the power of push marketing and how merchants can use web push notifications to generate…
