I was recently on The Cut’s Shopify podcast— The Shopify Dropify podcast to talk about the power of push marketing and how merchants can use web push notifications to generate…
E-commerce Content Marketing: The Ultimate Guide To Drive High Converting Traffic To Your Shopify Store
If you run a Shopify store, content marketing can be a great way to generate more traffic and ultimately more sales. However, developing a successful content marketing campaign for an…
Successful Web Push Marketing for Enterprise Stores on the Messenger Mastermind Podcast
I joined Messenger Mastermind, a podcast hosted by Jeremy Horowitz, to talk about web push notifications, the most powerful PushOwl Enterprise features merchants need to use with web push and…
5 Ways to Use SMS Marketing in Your Multi-Channel Marketing Mix
This blog is brought to you by our friends at SaveMySales – the only full-service human SMS marketing solution that acquires subscribers, sends messages, and replies back to shoppers. By…
BFCM Marketing: Guide To Prepare Your Shopify Store For BFCM
In less than sixty days from now, Black Friday and Cyber Monday will be here again with a sea of sales running online and in-stores across the globe. Last year,…
The Definitive Guide to Marketing When You Can’t Advertise on Facebook
For many online stores, Facebook advertising is the go-to eCommerce marketing platform. With features like advanced targeting and defined goals, Facebook ads have made it easier for stores to recover…
The Ultimate Combo To Retain Customers (Messenger Marketing + Web Push Notifications)
It is known that retention is the second most important thing after acquisition, right? But let me ask you a couple of questions first. What type of customer do you…
Fuel Your Customer Engagement Strategy With Web Push And Messenger Marketing
Repeat customers don’t just bring in more sales, but also higher order values. It has been proven time and again that engagement and retention are just as important as customer…
Shopify Marketing Strategies: How You Can Use SMSBump and PushOwl to Supercharge Your Ecommerce Store
Shifting customer attention demands newer and faster ways of communicating. This is increasingly true as inboxes get more cluttered and people opt to use social media for product and brand…