Every stakeholder in the eCommerce space knows the importance of Black Friday. Due to BFCM’s short time period, Shopify stores need to be able to communicate about their sale to…
9 Shopify Apps for Merchants Who are Just Getting Started
When you’re starting your store on Shopify, it’s hard to understand which apps you need to set up. With such a large list of apps available on the Shopify App…
Complete Guide to Building Subscriber Lists With Web Push Notifications for Black Friday
The opportunities to acquire new customers during Black Friday are immense. Since shoppers online are already bargain hunting, you can easily fall on their radar, allowing you to capture them…
Announcing Perfect Push Notifications — Built to Inspire Your Next Campaign
Despite being a new marketing channel, web push notifications have been adopted by tens of thousands of Shopify stores. But, for new merchants who are unfamiliar with the channel, starting…
10 Most Common Questions about Web Push Notifications
As a new marketing channel, web push notifications are an underutilized but highly effective way to generate more revenue. One store that started using web push notifications made $2,691 in…
How Eat Well Nashville Uses Web Push Notifications
Just like any marketing strategy, there’s no cookie-cutter way to plan your web push notifications. Each eCommerce business sends campaigns based on the kind of promotions, products, and preferences they…
Guide to Writing Copy for Custom Prompt
The Custom Prompt (previously known as 2-Step Opt-In) is a way for store visitors to subscribe to your web push notifications. With this opt-in, you can set context about your…
Guide to Web Push Notification Opt-Ins
If you use web push notifications as a marketing channel for your Shopify store, you’ll have a lot on your plate— from running campaigns to monitoring your abandoned cart recovery…
Guide to Running Winback Campaigns With Web Push Notifications
Your list of web push subscribers are a mixed bunch. You’ll have loyal repeat customers, shoppers who last bought from you months ago, and subscribers who’ve never shopped from your…
