Boosting trust is the most important factor for merchants to consider when optimizing your Shopify store’s key metrics. Why? Because if a customer feels they cannot trust you and your…
The Definitive Guide to Marketing When You Can’t Advertise on Facebook
For many online stores, Facebook advertising is the go-to eCommerce marketing platform. With features like advanced targeting and defined goals, Facebook ads have made it easier for stores to recover…
6 Strategies Your Shopify Store Needs To Promote New Products
Starting your eCommerce business on Shopify is as easy as pie. However, just setting up a store won’t get your products the attention they deserve and the sales you expect….
Customer Retention: How To Turn Shoppers Into Repeat Customers Of Your Shopify Store
When you ask Shopify store owners what their top marketing goals are, one of the most common answers you’ll receive is acquiring new customers. This isn’t a surprising answer, after…
Push Marketing for Shopify Stores: Wedding Season Promotions
There’s no denying that the wedding industry is a massive market. Just in the United States, the wedding industry in 2016 grossed $72 billion in revenue. This means that merchants…
eBay Marketing: Find New Customers For Your Shopify Store By Selling On eBay
eBay has hundreds of millions of active shoppers already. You don’t. And it costs almost nothing to begin selling on eBay. This makes it seem like an obvious win to…
Why Customer Engagement Strategy Is The Real Growth Hack To Sales
Every merchant out there is running campaigns to drive more people to their online store and acquire more customers. But the top Shopify stores are focusing more on their customer…
Customer Retention: How To Keep Your Customers From Walking Away
Let’s start with a question. Do you know the value that customers who stick to your brand bring? Well, according to Edelman, they tend to spend 67% more than your…
The Ultimate Guide To Reducing Shopping Cart Abandonment
With eCommerce platforms like Shopify, it is becoming easier for retailers to take their business online. But the ease of setting up an online store has increased the number of…