Web push notifications have clearly become a promising marketing channel for Shopify stores. Be it improving their brand recall, keeping their subscribers and customers engaged, promoting a new product or…
How to Create Interactive Web Push Notifications to Delight Shoppers
Marketing is all about communicating with the customer in a meaningful manner. As with any marketing channel, it’s important that you continually experiment with your push marketing strategy. You just…
15 Examples of Brilliant Web Push Notification Campaigns
More than 18,000 Shopify stores use PushOwl web push notifications to send out updates and promotions to their subscribers. This diverse set of Shopify stores have developed their own push…
Web Push Notification Analytics: The Numbers You Should Be Measuring
You might have planned brilliant campaigns to target your user base. However, how have been you faring so far? Have you been able to reach your goals within the time?…
Push Notifications Best Practices: A Guide to Using Images in Push Notifications
There’s no denying that images are a compelling part of any marketing strategy. A well-placed product image can convince your shoppers from just being interested in them to complete the…
Push Notification Best Practices for Consumer Electronics Brands
The tech industry is changing rapidly. It feels like every day, there’s a shiny new gadget in the market to replace yesterday’s latest electronics. It’s important for consumer electronic stores…
Push Notification Best Practices for Fitness and Nutrition Brands
As an online business, you either create a community or a following. With their shared values of living healthy, fitness and nutrition brands can easily carve a devoted community online….
Push Notification Best Practices for Fashion Brands
Fashion brands have a lot of room for experimentation when marketing their brand. Every time a new collection drops, fashion brands can craft wildly creative campaigns and compelling images to…
PushOwl On (Google Analytics) Steroid!
Guest article: Do you want to put PushOwl on Roids and get the most out of your data? Then this guide to using Google Analytics with PushOwl is for you!…