When marketing to shoppers online, it’s crucial to personalize your messaging and stand out among the thousands of online brands. The primary challenge that you may be facing is figuring…

There’s one part of your communication that is usually missing— re-engaging shoppers who viewed a product but didn’t purchase. When we launched browse abandonment notifications, many merchants were able to…

Before you start sending web push notifications and bringing shoppers back to your store to buy, you need to give them the option to subscribe.  Subscribing to web push notifications…

Marketing your Black Friday sale is crucial. Since they are sent instantly and directly to your subscribers’ device screens, web push notifications are the perfect marketing channel for this time-sensitive…

If you’re already recovering abandoned carts, kudos! But, you’re still losing out on a huge number of shoppers, the ones that view products but don’t take any action. Usually, you…

Sending web push notifications is easy. A few enticing words on what your promotion is and you’re good to go!  But, like every other marketing channel, you need variety in…

Personalized marketing comes with its own set of rules. But, we don’t expect you to know them off the top of your head.  We’ll walk you through the best practices…

Generic marketing just doesn’t get the reach that you have the potential for. 80% of customers expect a personalized experience from brands they shop from. By not tailoring your promotions…

Note: This blog has been updated as of 31 December 2020. Browser updates affect your push notifications as well. One question that we frequently hear from merchants is “Why is…